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Dagger

Social Engagement Manager

Strategy – Atlanta, Georgia
Department Strategy
Employment Type Full-Time
Minimum Experience Experienced

Built after the era of mobile and social proliferation, Dagger is a strategic content agency designed to lead brands within today’s fast-moving, consumer-driven marketplace. We believe that to prosper, brands must behave more like media companies — innovating new ways to capture people’s attention by distributing culturally relevant content across all forms of media.

We are looking for a Social Engagement Manager who will be responsible for day-to-day community management and social strategy for clients. The Social Engagement Manager will collaborate alongside other strategy team members and client stakeholders to develop a social media strategy and will own the implementation and optimization.

The ideal candidate for this role has community management experience for  high-volume social accounts and is adaptable, flexing across analytical, creative and strategic skill sets. Learning, understanding and the ability to apply best practices in social areas is a must, and is key to the candidate’s success.

Must-have Experience:

  • Experience owning social media community management for consumer brands with over 500K followers

  • Experience working at a digital marketing agency or for a Fortune 1000 client

You are accountable for:

  • Owning and executing the content workflow across Client’s social media platforms, including organizing, managing, scheduling and publishing content

  • Monitoring audience conversations across Client’s social media platforms

  • Responding to consumers in real-time in the appropriate voice and tone and within stated brand guidelines

  • Staying up to date on current social trends and identifying engagement opportunities both in the social media space as a whole, as well as within the Client’s industry

  • Proactively identifying conversations to insert brands in authentic and meaningful ways through social listening

  • Performing social listening and community monitoring to gauge category trends and garner competitive intelligence that would inform Client recommendations

  • Developing response matrices and community management process and best practices

  • Developing crisis management plans to identify and elevate brand issues as needed

  • Analyzing social channel performance using quantitative and qualitative data and telling stories with this data in the form of meaningful insights reports

  • Presenting insights reports to internal and client stakeholders

  • Using platform knowledge and industry best-practices to collaborate with Strategy and Creative on content ideation, planning and production

You are capable of:

  • Asking thoughtful questions – and LOTS of them!

  • Understanding the intersection of owned, earned and paid media

  • Knowledge of social media best practices, tools and technologies

  • Excellent written and oral communication skills

  • Ability to digest client goals/objectives and synthesize technical recommendations based on that input

  • Ability to create social media plans in PowerPoint that achieve and exceed client goals/objectives

  • Ability to plan and carry out responsibilities with passion, a can-do attitude, and minimal direction

Benefits

Join a close-knit, award winning team, recently named to Inc. 5000's List of the Nation's Fastest Growing Companies and listed in Atlanta Business Chronicle's Best Places To Work.

  • Paid Parental and Adoption/Caregiver Leave

  • Continuing Education stipend

  • On-site cafe with barista on staff in addition to complimentary snacks and beverages

  • Dog-friendly office in Old Fourth Ward with direct access to the BeltLine

  • Company wide social events (Happy Hours and more!)

 

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  • Location
    Atlanta, Georgia
  • Department
    Strategy
  • Employment Type
    Full-Time
  • Minimum Experience
    Experienced
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