Dagger is a close-knit company of deeply driven, passionate, and innovative thinkers, makers and doers. We’re looking for another stellar addition to our team to help us craft and cultivate ideas that will strengthen our client offerings, win more awards, and help us achieve our goal as the most compelling agency Atlanta has ever seen.
Dagger’s strategy discipline expertly steers clients through the convergence of research, planning, content, and experience. The team is comprised of researchers, brand strategists, and content strategists who work closely alongside our media and analytics disciplines, and is adept at defining the right message within the right channels with the right multipliers for maximum impact.
The Senior Strategist, Social Media is responsible for deriving strong consumer insights, defining strategic content approaches for social media channels, and stewarding execution of social media strategies on behalf of clients. This person is on the cutting edge of digital, constantly crafting ideas and connections showing a deep understanding of social media behaviors across a spectrum of channels and ecosystems.
You are accountable for:
Assessing market and competitive landscapes to identify insights and white space strategic content opportunities for brands
Developing briefing documents that inspire and support creative and media decisions
Developing and presenting integrated strategic recommendations, with an emphasis on content and channel recommendations across social media, websites, email, influencers, and more
Using data to strengthen strategic recommendations, which includes a comfort level pulling and analyzing qualitative and quantitative data that tells a story
Maintaining a high fluency on channel best practices across digital mediums with an emphasis on social media, including evolving algorithms
Maintaining awareness and understanding of emerging digital and social media trends and best-in-class tactics being used by others
Actively contributing (proactive) thought leadership and ideas for up-leveling and up-selling client work, including the development of formal agency POVs
Contributing strategic recommendations for new business pitches in accelerated timeframes with little background information
You are capable of:
Applying strategic principles across industries/sectors within B2B and B2C verticals
Understanding paid media and where owned/earned intersect with paid
Balancing big-picture ideas with digging in to bring those ideas to life tactically
Visually presenting strategic concepts within easy-to-understand frameworks that align to tactical implementation plans
Leading client meetings/presentations with Director leaders in an organization
Defending strategic recommendations with a high degree of rigor and professionalism
Applying high attention to detail while juggling multiple priorities at once
Forging strong interpersonal relationships – both internal and with mid-level clients
Coaching (and challenging) junior team members to propel their career growth
Collaborating inside and outside of your department to produce work of exceptional quality while simultaneously cross-educating the agency
Infusing new ideas for process improvements within the strategy department
Thinking entrepreneurially and contributing positively to Dagger’s culture
Excellent written and oral communication skills, both to clients and internally
Join a close-knit, award-winning team, recently named to Inc. 5000's List of the Nation's Fastest-Growing Companies and listed in Atlanta Business Chronicle's Best Places To Work.
Paid Parental and Adoption/Caregiver Leave
Employee Incentive Program that promotes wellbeing and ongoing development
Continuing Education stipend
On-site cafe with a barista on staff in addition to complimentary snacks and beverages
Dog-friendly office in Old Fourth Ward with direct access to the BeltLine
Company-wide social events (Happy Hours and more!)
Who We Are
Built after the era of mobile and social proliferation, Dagger is a strategic content agency designed to lead brands within today’s fast-moving, consumer-driven marketplace. We believe that to prosper, brands must behave more like media companies — innovating new ways to capture people’s attention by distributing culturally relevant content across all forms of media.
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